Publicum FComm

Established in 2006, Publicum FComm is the first specialized financial communication company in the Baltic States, and currently the only one.

What you’ll get from our team is real passion for strategic and financial communication. We´re keen on words and their power to tell your story, also when those words are expressed in figures.

For some communication challenges, you won’t find anyone else in the market who can deal with them. That’s partly thanks to our experience serving well-known Lithuanian and international companies.

Clients benefit from our expertise in the preparation of financial information, strategic analysis, crisis communication, and media and investor relations, plus our ability to meet unique needs and requests.

We’ll also assist you in other communication needs, like media planning, advertising and event marketing. Alliance with a Publicum gives us an opportunity to bring in the relevant professionals at once.

Below you’ll find more details about some of our core services.

Strategic communication
We analyze businesses and financial statements, identifying ways to create value and providing recommendations for strategic communication with a target audience. You get specific action points.

You’ll benefit from:
- Information analysis
- Market and competitor analysis
- Consultations for top management
- Identification of communication tools
- Creation of a communication strategy
Media relations
We can assist you by:
- Organizing press conferences as well as product and service presentations
- Preparing media overviews
- Maintaining contact with media representatives
- Creating press releases, analytical articles and informative texts
Crisis communication
We help clients to:
- Develop crisis prevention solutions
- Create and update a crisis communication plan
- Properly manage communication during a crisis
- Communicate effectively after a crisis
Relations with investors
You can rely on us to:
- Assist with stock exchange announcements
- Write press releases
- Draft appropriate commentaries
- Prepare annual statements and reports
- Arrange meetings with investors and financial market participants

Whether you are a large or small enterprise, public or private, we’re ready to deliver top-quality services. Our clients include many prominent Lithuanian and international companies.

Our aim is to help clients boost their image and reputation, increase their value, and effectively inform the public.

Here are some of our current and former clients:

Current clients

Former clients

Our team is creative and versatile. We have broad experience working with state enterprises, small and large businesses, and other diverse organizations. We’re professionals in the world of the media and financial institutions. We’ve studied journalism, public relations, finance, economics, and management. And most importantly, we know how to read and understand, how to listen and hear what’s being said.

Vaidotas Vyšniauskas
Managing Director
Specializing in the field of public relations since 2002.

Experience of which I am proud of:

- 10 years of professional experience in journalism
- Projects with TeliaSonera and ZolfoCooper
- Strategic communication of energy-sector restructuring
- Collaboration with M&A professionals on M&A deals
- Improving the reputation of SEB Enskilda and assisting in its transition to SUMMA Advisors
- Work with the Association of Lithuanian Banks

Education:

- Journalism studies at Vilnius University
- Macroeconomics and Management courses at Harvard University
- World Bank and U.S. State Department courses on research in journalism

Favorite Quote:

- “Be realistic and demand the impossible”

Hobbies:

- Literature, tourism and music
- v.vysniauskas (eta) publicum.lt
- +370 612 73474
- +370 5 249 9087
Rūta Slušnytė
Account Manager
Experience in public relations - since 2018. Earlier on - work in journalism with a specialization in economy and business.

Around 10 years of experience in the Verslo Žinios as a columnist and foreign news desk editor.

Projects undertaken in recent years:
- Building of employer reputation: Mars Lietuva
- Communication of the World Animal Day and the transformation of the event into a virtual one during the pandemic
- Lewben group’s improvement of expertise in areas such as compliance, tax and competition law, sustainability and a variety of other matters.

Education:
- Bachelor’s degree in journalism at Vilnius University
- Master’s degree in public relations and communication at Vilnius University
- r.slusnyte (eta) publicum.lt
- +370 694 72720
- +370 5 249 9087
Aistė Veberaitė
Account Manager
- a.veberaite (eta) publicum.lt
- + 370 616 98510
- +370 5 249 9087
Eglė Gabrytė (on maternity leave)
Account Director
Specializing in the field of public relations since 2006.

Experience of which I am proud of:

- Publicizing of the Visaginas Nuclear Plant project
- Publicizing of the official presentation of Lithuania at Expo2010
- Coca-Cola lake-cleaning campaigns

Education:

- BA in Journalism from Vilnius University
- MA in Public Relations from Vilnius University

Favorite quote:

- “When you want it really bad, you look for opportunities, when you don’t – you look for excuses.”

Hobbies:

- Photography
- e.gabryte (eta) publicum.lt
- +370 618 17155
- +370 5 249 9087

Publicum Financial Communications, UAB
Jogailos st. 4, 01116 Vilnius, Block B
Tel. +370 5 249 9087 | Fax +370 5 269 0146
E-mail: fcomm (eta) publicum.lt

Company code 301790575 | VAT code LT100004156915
Bank account LT54 7300 0101 2515 3431
Swedbank, AB | SWIFT code HABALT22

Current clients

Former clients

Vaidotas Vyšniauskas

Rūta Slušnytė

Aistė Veberaitė

Eglė Gabrytė (on maternity leave)